Image converter

This hub collects the image converters on KiteConvert: HEIC from iPhones, the web formats WEBP and AVIF, the classic JPG and PNG, SVG graphics, and a resize tool. Each one runs in your browser, takes a whole batch at once and gives you a ZIP at the end.

How to choose a format

• JPG for photos you want to send, print or upload anywhere. Every device and every form accepts it. It has no transparency, and each save loses a little detail, which you will not see at quality 85–90.
• PNG for screenshots, logos, text and anything with a transparent background. It is lossless, so the picture is exact, but a PNG photo is often 3–5 times larger than the same photo as JPG.
• WEBP for websites. At the same visible quality it is usually 25–35% smaller than JPG, and it supports transparency. Most current apps open it, but some older editors and upload forms still refuse it, which is why WEBP to PNG and WEBP to JPG are so often needed.
• AVIF when the smallest file matters most. It beats WEBP on size, but it is slow to encode, especially on phones, and support outside browsers is still patchy.
• HEIC is what iPhones shoot by default. It is compact and good quality, but Windows, many websites and many Android apps cannot open it. Convert it to JPG to share, or to PNG if you plan to edit it further.

What the image converters do for you

The converter reads the real file type from its contents, not its name, so a “.heic” that is really a JPEG is handled correctly. It applies the camera rotation, keeps the date taken in JPG files if you want it, and removes GPS location by default. Transparent areas become white (or the colour you pick) when the output is JPG, because JPG has no transparency. Animated GIF and WEBP files are converted from their first frame only.

Need a smaller file instead of a different format? The compress tools reduce size while keeping the format, and the compress-to-size pages hit an exact limit such as 100 KB.